Client
Immortal ArtRole in project
DesignServices
Website Design Website DevelopmentYear
2022
ABOUT THE PROJECT
Museum-grade NFTs for a Modern Collector Experience
Immortal Artifacts tokenizes rare, digitized megalodon teeth in partnership with museums and 3D-scanning experts. The digital NFT goes to the investor, while the physical specimen remains secured in museum vitrines or vaults.
We design and develop the public website to feel like a high-end museum online—modern, restrained, and immersive—built on WordPress so updates are simple, with elegant motion that complements the theme.
Overview
We created a scalable design system and end-to-end product flows:
- Aesthetic & UX, inspired by museums: We study leading museum sites, prototype object-first layouts, and craft ambient cloud/parallax animations, including a signature “Digital • Physical • Ethereal” explainer that frames the proposition clearly.
- Cohesive design system: We define a palette of gold/bronze/wood tones over deep neutrals, refined type, and a custom wooden border component—giving artifacts a gallery-frame presence on every page.
- Build & tech stack: We wireframe, prototype, and ship on WordPress + Divi (Google hosting), extending with select plugins to achieve the desired interactions while balancing page-builder constraints.
- Delivery & collaboration: We share daily updates, iterate with final content/assets, fix bugs promptly, and ship a polished, production-ready site that preserves the aura of a museum while remaining owner-friendly to maintain.
Results
Museum-grade presence, shipped: We deliver a polished, object-first website that preserves a high-end museum aura while feeling modern and immersive on web.
Signature motion that clarifies the value prop: The “Digital • Physical • Ethereal” explainer becomes the centerpiece of the narrative—cleanly communicating the NFT + museum custody model and enhancing perceived value.
Owner-friendly, no-code updates: Built on WordPress + Divi with reusable sections (artifact hero, provenance, NFT mechanics, FAQs), enabling fast content updates without developer intervention.
Quality finishes despite builder constraints: We balance Divi limitations with select plugins to achieve the intended micro-interactions. The custom wooden border frame lands as a distinctive visual element that ties pages together.
